New YouTubesday! E4: Bootstrapping to Billions

From English teacher ➝ CEO of a NASDAQ-listed holding company.

Author

Bootstrapper Capital
August 19, 2025

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We actively invest in B2B service and SaaS businesses who prioritize building a long-term sustainable business.

Welcome back fellow investopreneurs!

🚀 Bootstrapping to Billions — Episode 4 is live!

From English teacher ➝ CEO of a NASDAQ-listed holding company.

That’s the 13-year journey of Dom Wells, CEO of Onfolio — and in this episode, he tells all.

🎙️ What you’ll learn:

  • The bootstrapper’s mindset: how Dom went from $0 to millions with grit and problem-solving.

  • Scaling WordPress sites + affiliate marketing into a $1M+ business.

  • Why he sold Human Proof Designs for ~$700K to fund Onfolio.

  • The inside story of taking a company public on NASDAQ with just $1.2M in revenue.

  • How to run a hybrid holding company model managing 12 businesses.

  • Why AI + GEO (Generative Engine Optimization) will reshape the digital business landscape.

💡 Key takeaways:
Persistence beats perfection.
Bootstrapping is about validation before capital.
And the next frontier isn’t traffic—it’s sentiment and conversions.

If you’re serious about building equity, scaling digital businesses, or just curious how an everyday bootstrapper can end up on Wall Street — this episode is a must-listen.