Welcome back fellow investopreneurs!

This week's episode covered 3 awesome stories and a handful of killer insights I try and share below. 👇 Bootstrapping to Billions E8 w/ Alex Boyd (co-founder ViewExport.com) was a great one!

🔥 Key Takeaways for Bootstrappers:

1️⃣ Necessity Fuels Innovation: Alex's lawsuit sparked RevenueZen's bootstrap sprint --> turn "target on your back" into rocket fuel.

2️⃣ Referral Engine Hack: Delight 200+ people in 90 days (customers + connectors) for 2% conversion magic. No "anything for anyone" --> focus on your expertise.

3️⃣ Marketing Triad: Minimum viable SEO (specific keywords), LinkedIn storytelling (weave sales into narrative), and organic value drops > templated lead magnets.

4️⃣ Exit Traps to Dodge: Unsolicited offers often = brokers spraying prayers. Run a broker-led process; watch for seller financing red flags.

5️⃣ HoldCo Edge: Operate exit-ready from Day 1 (no ad-backs, hire within economics). Stake in cashflow services for synergy without ops headaches.

6️⃣ SEO Reboot: It's "be findable" optimization... net searches are UP post-ChatGPT.

7️⃣ Start small: Weeks to clicks if you nail the 80/20.

8️⃣ Mindset Shift: Ditch algorithm obsession & commission breath. Quality x Volume = Opportunities. Anti-formula sharing builds trust faster than hacks.


⁉️ What did I miss that you caught?