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- Issue #333: I botched it.
Issue #333: I botched it.
But that's ok, and I'll tell you why
![]() | If you enjoy this content, then let’s connect on LinkedIn. We actively invest in B2B service and SaaS businesses who prioritize building a long-term sustainable business. |
Welcome back fellow investopreneurs!
It’s crazy to think that this is issue THREE HUNDRED AND THIRTY THREE of this newsletter 🤯
Before we jump into it— BIG thank you to everyone who has been along for the ride on this journey. We have close to 15k loyal readers who open up 90% or more of every issue and over 50k readers who will read at least one of of newsletters every month!
This may be a drop in the bucket compared to some other folks out there— but this is ours, and as a group of bootstrappers, we’re proud of it!
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Bootstrapper.ai is launching soon! Join the pilot.If you are a B2B service or SaaS business, then join to get $5k in free equity 🥳 |
When I was young, my mom fought an uphill battle with cancer. Watching her go through that shaped me in ways I didn’t fully understand at the time. It forced me to grow up quickly, to find ways to cope with the uncertainty and fear that came with each doctor’s visit, test result, and every late-night hospital stay.
My escape? Building things.
Creating businesses became my way of staying in control when life felt uncontrollable.
And in many ways, that’s why I’ve never stopped.
This past Tuesday would have been my mom’s birthday 🥳. In her honor, I planned to launch Bootstrapper.ai, a platform we built to help more SMBs make more money, save more time, and build long-term equity in their business.
I’ve always enjoyed doing corny symbolic stuff & wanted to make it perfect with her in mind—flipping the switch on something that could help thousands of business owners build equity and unlock capital.
But I botched the launch.
I scrambled to get everything live, pushing hard to make it happen, only to realize that sometimes, no matter how much you prepare, things still don’t go as planned. And that’s okay.
Because the real value isn’t in a single launch—it’s in what happens next.
Let’s Build Together
So, instead of a big public release, I’m doing something different.
I want to personally walk a couple dozen business owners through the platform—not just to test it, but to prove how powerful it can be for building real, measurable equity in your business.
In just a few minutes, I’ll help you:
✅ Measure the metrics that matter so you know exactly where your business stands.
✅ Learn your actual market valuation (not a guess—real numbers).
✅ Track the equity you build over time as you leverage free, peer-generated resources that can instantly be applied to your business engine.
✅ Invite unlimited team members to collaborate, document, and assign profitable processes with AI to keep things running smoothly.
✅ Run weekly retrospectives to improve your risk score—because lower risk means more capital opportunities.
If you’re running a business and want to turn it into a true cash flow machine, this is your chance to get in before we open it up to the public.
I’m inviting a small group of business owners to build with me—are you in?
Submit the form, and I’ll personally walk you through how to start building equity in your business today. 🚀
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